You don’t have to tear your brand down to the studs to get your story straight. Let’s get the right words and ideas in your hands so you can grow business NOW.
One hardworking day to define the strategic words and concepts that’ll make your audience stand up and say “Holy bananas, I need THAT.”
Get 1:1 help working through your in-progress website copy/ proposal/ video script/ presentation/ grocery list.
Let’s put some strategy behind your language to make every word work harder (and make it sound great, too).
Perfect. I’m not a kickass graphic designer, a healthcare software genius, a brilliant community nonprofit, or a high-end balloon artist.
We’re going to work great together.
I started Mightyfine Words to help smart, scrappy businesses slam-dunk communication with their customers at every turn.
I work with businesses I genuinely believe in and companies that make me excited to see what they can do next.
Is that you?
You want to know how to articulate the value of what you do, but it feels impossible to see the label from inside the bottle.
No matter how awesome your business is, if your brand message isn’t clear, you audience isn’t buying… or even listening.
Mighty Messaging Strategy is my built-for-action, branding-meets-copy process for helping you create the brand clarity and business chutzpah you need to make your next big move.
A roll-up-your-sleeves, one-day intensive for busy business owners and leaders
A clear brand framework
to build on
Strategic messaging, language,
and concepts
Powerful go-to language to push the right buttons with your people
"When you’re so close to your work, it can be hard to summarize because the passion pours over. My passion and voice still came through, but more concise, direct, and action driven. That was a game changer. I felt a tremendous peace of mind knowing Betsy would be able to communicate my message in my voice but with her wordsmith magic.”
Karen Allen, Founder, 100% Human
“We have a strong internal creative team with an international reach, however, Betsy always brings a necessary fresh perspective. We take our role as caretakers of an iconic American brand very seriously and greatly value the insights Betsy brings in helping us stay true to our story.”
Daniel Bell, Director Creative and Marketing Services, Opry Entertainment Group
"Betsy helped me crystallize my brand message, verbal identity, and communication. Clear positioning made all the difference when it came to creating my website."
Laurie Copithorne, Founder and Executive Strategist, Food for Health
"Betsy was able to cut through the noise to hone our message and our voice. It was great to have an outside expert who understands the psychology of language. Loved having her experience applied to our brand.”
Amanda Henley, Director of Marketing, Vaco
Plus copywriting tips, honest snack reviews, on- and off-topic stories, and exceptional turns of phrase you can use every day, like “I’d rather shit in my hand and clap.”
What’s short, helpful, and won’t clog your inbox? Occasional (promise!) emails from mightyfine.
See you in the ole inboxeroo with dad jokes, observations, and practical messaging ideas to help you understand your brand.
PS: If you signed up for emails because you’re thinking about Mighty Messaging Strategy, go ahead and get on my calendar now.
We’ll chat and I’ll answer any questions you have live and in person. No pressure. No weirdness. Promise.